The Ryvita Minis 'Big taste,Mini waist' TV campaign featured Fern Britton.
The brand achieved its Year 3 sales target by the end of Year 1 taking Ryvita’s total UK Sales to their highest ever level. The campaign evolved with the line 'Britton loves Ryvita' launching a variety of brand extensions including cereal bars and new crispbread varieties.
Hot and spicy sauce Cholula briefed me to present a selection of poster concepts for a proposed international poster campaign.
Blue Dragon wanted to announce the brands new packaging and convey its eastern authenticity.